Prak­ti­kum Ap­p & ­Con­ten­t ­Mar­ke­tin­g (m/w/d)

• You are studying marketing, business administration, economics or communication sciences or a comparable field of study.
• You have an affinity for the topic 'Apps' and are interested in new trends and innovations.
• You are familiar with MS Office programs (Outlook, PowerPoint & Excel).
• You convince with your proactivity and very good communication skills.
• You work in a structured and independent manner and bring along analytical thinking skills as well as a high user-orientation.

• You support the digital content team with the goal of increasing the app engagement and visit frequency of the PAYBACK app users through relevant content and campaigns.
• You will be responsible for the conception, implementation and analysis of engagement campaigns, games, competitions and other content formats.
• You manage external agencies and relevant communication channels for our app campaigns such as the app feed, newsletter, push messages and our Facebook & PAYBACK website.
• You support the team in various projects and take over task packages independently.
• You keep an eye on the mobile market and identify new mobile trends in app marketing, games and content.

• Your creative breaks: Play FIFA, indulge in Mario Kart, or smash table tennis balls! We even have an all-day coffee and water flat rate.
• Student snacks: Tastier than the cafeteria, more choices than the shared kitchen in your apartment – that's our ESSZIMMER. Of course, we cater to vegetarian or vegan preferences too.
• Stay flexible: For student employees, we offer various time models ranging from a relaxed 32 hours to an active 80 per month.
• Mandatory and voluntary internships are welcome, and we also consider requests for bachelor's or master's theses.
• Move it, move it: Our well-being bonus program – enjoy our TURNHALLE and take care of your body and mind during our Health Weeks.
• Get Together: Expand your network and connect with many other students during a coffee date or at our monthly Students Get-Together.
• Easy Going: Come as you are – as long as you come. The flat-rate travel allowance makes it easy for you.

And now it's your turn! Please upload your complete application documents including cover letter, CV, references, certificate of enrollment (working student activity & compulsory internship) and details of the exact period of employment.